Help me plan, navigate and engage
Providing true utility to show attendees, which helps them plan, navigate and engage with the Easter Show at scale.
“Help my family and me before and while at the EasterShow”
Venue Map powered with custom Way Finding
A customised map powered by location intelligence that lets users find out location based information and provides a utility based way finding navigational experience.
The ‘My Plan’ feature assists with favouriting events and activities and provides personal real-time way finding navigation whilst attending the show.
Geo-targeting and Smart Notifications
Ability to send targeted notifications. Segmented for crowd management and location based offers and promotions.
A smart itinerary planning platform that lets users plan their “before-during-after”. Easy to use, the Sydney Royal Easter Show app stores your preferences for a personalised experience.
At its core, the Easter Shows mobility solution is a consumer mobile app developed for iOS and Android. It acts as the trusted advisor and navigator for customers at the Easter Show.
The app is powered by our customer engagement platform, Mobiconnect which allows the Easter Show to publish and communicate with customers in realtime.
The core focus behind the digital ecosystem is to deliver a utility based rich user experience
- Digital tools that complement the event experience.
- Utilising location and personalisation to drive relevance while at venue.
- Deliver Social sharing and community engagement.
- Provide an integrated way-finding solution for web & mobile.